The Year of Mobile Marketing: 5 Tips to Remember

By May Advincula in Mobile on April 17th, 2013

This is the year of mobile, but as technology has continued to develop and devices are becoming readily available to all types of consumers, the need to evolve the way we do mobile marketing has continued to grow. If you haven’t gotten on the mobile marketing bandwagon by now, recent mobile device user statistics suggest

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5 Reasons to Advertise on Mobile

By Kimberly Honore in Mobile on April 10th, 2013

Let’s face it – it seems like it’s been “the year of mobile marketing” for several years now.  Each year since at least 2008, vendors and advertisers have been touting the importance of taking a bite out of the mobile space before it’s too late and your competitors have become ole’ pros at this thing

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The Mobile Marketing Phenomenon

By BKV in Mobile on November 6th, 2012

If you own a smartphone or tablet (over half of you own at least one or the other), then no doubt you’ve been served up an ad for an online travel agency, an ad touting either of the Presidential candidates, or perhaps one featuring America’s favorite talking gecko telling you how to save on car

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BKV Author Uses QR Codes to Promote Book Launch

By BKV in Mobile on January 9th, 2012

  Jamie Turner, who helps run BKV's 60 Second Marketer... Is also the author of a new book called "Go Mobile." The book provides a roadmap for marketers who are interested in using mobile marketing to grow their sales and revenues. "Gartner predicts that by 2013, the number one way people will access the internet

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QR Codes Gone Bad

By BKV in Mobile on September 8th, 2011

Don’t put your cQRt before your horse. Suppose you were walking to the coffee shop and saw a phone number written on a wall.  Or better yet – a phone number eagerly written on a sketchy bathroom stall – with no explanation, no call to action, just those ten measly digits… would you simply take

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